King, the company behind Candy Crush, come to me when they need to elevate things like their website copy, and various other employer brand collateral. So far I’ve created email campaigns, rebranded and rewritten their external website, and even themed a management training programme. Even better, I get to play Candy Crush in the name of research… I’ve had worse jobs.
“Graham quickly gets to grips with new briefs with a minimum of fuss. He’s always straightforward and honest about the scope of any new projects, and incredibly reliable in terms of delivery – when it comes to both quality (and adapting to new tones of voice) and hitting promised timelines.”.
– Richard Gordon, Employer Brand Associate Director, King
What do you get when you mix my copywriting prowess, a shiny new boutique hotel, and a brand that has been around for over three hundred years? Huge amounts of bookings, national press, and a very happy owner, that’s what.
I created the tone of voice, webcopy, ongoing bloggage, piles of press releases, and general digital pizazz for this project.
Call me a fintech copywriter if you must, because without meaning to, I’ve done a fair chunk of that stuff over the years. This ongoing project is all about elevating the tone of Timeline’s webcopy, brochures, blogs and whitepapers.
Their existing material was a little on the dry side. So all I had to do was bottle up the founders’ excitement, and make their whole offering sound as awesome as it actually is. Easy if you know how.
If you or someone you know has a game-changing app, and needs to communicate their excitement and vision to the world, then hit me up.
With a major rebrand just weeks away, the pressure was on to create a website for this conveyancing brand. Which is where I entered the picture. Three meetings, several late nights, and forty-odd pages of copy later, the website landed. If only your next house move would go that smoothly, eh?
“Graham is a real pleasure to work with! He picked up a big piece of work for us, with a super short lead time and a pretty high level (vague) brief. He was brilliant; responsive, flexible and his work was excellent.”
I’ve done a lot with this amazing agency over the years. I loved the process of collating and editing this free eBook full of advice from local and national business leaders.
